Heralding a new era in profit potential, GSS 0966 is the first sweet corn hybrid to be marketed under the ATTRIBUTE™ insect-protected trademark.

By significantly reducing the need for chemical insecticides to control European corn borer, corn earworm, and fall armyworm, this new introduction from Novartis Seeds, Inc. is an economical and environmentally responsible choice for growers.

GSS 0966 is a yellow supersweet (sh2) variety that has produced an eight-inch ear consistently filled to the tip with 16 to 18 rows of tender, sweet kernels.

GSS 0966's handsome dark green husk and flags make an attractive crate display. GSS 0966 is widely adapted and has shown resistance to common rust (Rp), and tolerance to northern corn leaf blight and Stewart’s wilt.

The insect-control protein found in ATTRIBUTE™ insect-protected hybrids is licensed from Monsanto Company under the YieldGard® insect- protected corn trademark.