Research Triangle Park, North
Carolina
December 5, 2008
BASF Plant Science
today announced that Rich Lutz has joined the company as a
Forage Specialist in the Upper Northeast region. In this
position, he will be responsible for building relationships and
providing support for key NutriDense seed partners. Lutz will
also be working directly with dairy producers, managers and
nutritionists to share the improved benefits of feeding corn
silage made from NutriDense hybrids. His territory will include
New York, Pennsylvania, Ohio, and Michigan.
“Rich has a strong background in technical sales and service of
forage products and we're excited to have him join us," said
Kyle McMillan, NutriDense Sales Manager for BASF. "With
extensive experience in product support and strong account
management skills, he will be a great asset to our company. He
also has a broad understanding of the dairy industry in the
Northeast region that will greatly benefit BASF Plant Science
and our customers."
Lutz has 24 years experience in the seed and feed industry, with
22 years at Pioneer Hi-Bred International in the Upper Northeast
as a Forage Specialist, primarily working with large dairies and
key Pioneer sales staff. Prior to joining the BASF Plant Science
Team, he was employed by Novus International as a Ruminant
Account Manager, calling on nutritionists and feed mills in the
Northeast United States.
Lutz graduated from Delaware Valley College of Science &
Agriculture with a Bachelor of Science degree in Dairy
Husbandry. He also received his Master of Science degree in
Animal Industries at the University of Connecticut.
He currently resides in Harleysville, Pennsylvania.
NutriDense® is a nutritionally enhanced corn that contains a
stacked set of output traits designed to enhance animal feed
performance. Seed companies market the product through licensing
agreements.
NutriDense silage hybrids can increase silage tonnage, milk
production and per acre profitability for dairy producers.
NutriDense silage hybrids can deliver high yields and increase
milk production by up to 2.9 lbs./head/day.
For swine producers, hybrids containing NutriDense can improve
profits by up to $4 per marketed hog by reducing feed costs and
or improving feed efficiency. NutriDense is also higher in
protein and all essential amino acids than many conventional
corn hybrids.
BASF consolidated its plant biotechnology activities in BASF
Plant Science in 1998. Today, about 700 employees are working to
optimize crops for more efficient agriculture, renewable raw
materials and healthier nutrition for humans and animals.
Projects include yield increase in staple crops, higher content
of Omega-3s in oil crops for preventing cardiovascular diseases,
and potatoes with optimized starch composition for industrial
use. To find out more about BASF Plant Science, please see our
internet web site at:
http://www.basf.com/biotechnology.
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