Research Triangle Park, North
Carolina
October 8, 2008
BASF Corporation
today announced that it has granted
Nufarm an exclusive use of
the trademark Weedmaster® in the United States.
BASF will discontinue selling Weedmaster® herbicide, which will
be exclusively marketed and sold through Nufarm effective
immediately.
Weedmaster, which contains the active ingredients dicamba and
2,4-D, offers dependable, long-lasting control of 64 of the
toughest broadleaf weeds and brush for sugarcane, pastures,
small grains and fallow.
"The transition of Weedmaster to Nufarm will continue to allow
BASF to focus on its new innovations and future product
opportunities,” said Nevin McDougall, Vice President, U.S. Crop
Business Management at BASF. “The transfer of the Weedmaster
brand will enable BASF to focus its efforts on growing its
fungicide franchise and the launch of its new KixorTM herbicide
technology."
For more information about the BASF portfolio of crop protection
products, visit
www.agproducts.basf.com.
With sales of €3,137 million in 2007, BASF’s Crop Protection
division is a leader in crop protection and a strong partner to
the farming industry providing well-established and innovative
fungicides, insecticides and herbicides. Farmers use these
products and services to improve crop yields and crop quality.
Other uses include public health, structural/urban pest control,
turf and ornamental plants, vegetation management, and forestry.
BASF aims to turn knowledge rapidly into market success. The
vision of BASF’s Crop Protection division is to be the world’s
leading innovator, optimizing agricultural production, improving
nutrition, and thus enhancing the quality of life for a growing
world population. Further information can be found on the web at
www.agro.basf.com.
BASF - The Chemical Company. We don't make a lot of the products
you buy.
We make a lot of the products you buy better.®
BASF Corporation, headquartered in Florham Park, New Jersey, is
the North American affiliate of BASF SE, Ludwigshafen, Germany.
BASF has more than 15,000 employees in North America, and had
sales of approximately $16.4 billion in 2007. For more
information about BASF’s North American operations, or to sign
up to receive news releases by e-mail, visit www.basf.com/usa.
BASF is the world’s leading chemical company: The Chemical
Company. Its portfolio ranges from oil and gas to chemicals,
plastics, performance products, agricultural products and fine
chemicals. As a reliable partner BASF helps its customers in
virtually all industries to be more successful.
With its high-value products and intelligent solutions, BASF
plays an important role in finding answers to global challenges
such as climate protection, energy efficiency, nutrition and
mobility. BASF has more than 95,000 employees and posted sales
of almost €58 billion in 2007. Further information on BASF is
available on the Internet at www.basf.com.
Always read and follow label directions.
Weedmaster® is a trademark of BASF and is licensed to Nufarm.
Kixor is a trademark of BASF.
The investigational herbicide KixorTM discussed in this document
is not registered and not available for sale.
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