Almeria, Spain
September 25, 2008
This September, the company
Syngenta Seeds will launch the website Brassicas Today through
S&G, its horticultural seed brand for vegetables in Europe,
Africa, the Middle East and Asia. S&G Brassicas Today (www.brassicastoday.com)
is a communication tool for S&G clients specifically centred
around the world of brassicas.
According to the Product Business Manager for Brassicas EAME at
Syngenta Seeds, Ton van de Goor, the goal of the website is “to
build a platform for information about brassicas and to keep
people up to date with all the latest trends, innovations and
new products in this segment of the vegetable business.”
Everyone involved or interested in the brassica business will
find a selection of interesting news and information, which will
be updated every week. The content will include:
- News related to every
stage in the business chain, from production, processing and
trading, to consumption trends, retail and logistics.
- A section for interviews
with key figures in the sector.
- A comprehensive brochure
with a special selection of S&G brassicas, including an
accurate description of varieties, a production calendar by
countries and areas, and specific serving suggestions for
each brassica variety.
- Information on events, new
products & concepts and interesting links will also be
available at
www.brassicastoday.com.
Syngenta is a world-leading
agribusiness committed to sustainable agriculture through
innovative research and technology. The company is a leader in
crop protection, and ranks third in the high-value commercial
seeds market. Sales in 2007 were approximately $9.2 billion.
Syngenta employs over 21,000 people in more than 90 countries.
The company is listed on the Swiss stock exchange (SYNN) and in
New York (SYT). |
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