Ames, Iowa
February 10, 2009
Becker Underwood
has promoted Charlie Hale to the position of product manager for
the U.S. inoculant market.
Hale, an ag marketing and communications veteran, joined Becker
Underwood in 2007 as a product manager in the company’s seed
enhancements group following career assignments that have
included Pioneer Hi-Bred International, Inc., Mycogen Seeds and
Bayer CropScience. He also served for 12 years in communication
agency positions, including eight years as a partner with a Des
Moines-based firm.
“We’re very pleased to have someone with Charlie’s depth and
breadth of marketing expertise serve as our Inoculant Product
Manager,” said Paul Holliday, Becker Underwood Business Unit
Head – Inoculants.
“Charlie is ideally suited to support the continued growth of
our U.S. inoculant business. He will play a vital role in
properly positioning our current products for the market, while
working with our research and development team to ensure that we
continue to bring industry-leading inoculant technology to our
customers.”
Hale, who grew up on a farm, is a Texas native and graduate of
Texas A&M University.
Becker Underwood, Inc., founded in 1982, is an international
developer of bio-agronomic and specialty products. In addition
to being the leading manufacturer of seed coatings and
colorants, the company is also the leading global producer of
inoculants, beneficial nematodes, and a wide range of
agricultural and horticultural products. To learn more about its
products, visit the company’s Web site at
www.BeckerUnderwood.com.
|
|
