Mount Olive, New Jersey
September 24, 2001
BASF Agricultural Products division has developed a new
fungicide with a unique mode of action for a wide variety of
crops. This new active ingredient targets the specialty crop
markets like
grapes, fruits, vegetables and turf, but also oilseed rape and
other field crops. The fungicide will be marketed worldwide,
with the main regions being Europe and the US. First
registrations are expected for the season 2002/03.
BASF expects sales in Agricultural Products of euro 3.6 billion
in 2001 and is one of the world leaders in crop protection. With
this new active, BASF confirms its competence in the specialty
crops segment, which is important to agriculture.
"We saw a lot of innovations in the cereal fungicide market over
the last years, whereas the choice of efficient compounds in the
fruit and vegetable market was limited," says Michael Ceranski,
Head of BASF's Global Marketing Fungicides. "This new active
ingredient together with other BASF-owned actives will create a
product family with an extremely broad use spectrum. With these
products, farmers will be able to protect a large variety of
different crops from diseases worldwide."
With the innovative properties of the new active ingredient BASF
will offer new and attractive solutions to their customers and
further strengthen their position in the fungicide market.
BASF is a transnational chemical company that aims to increase
and sustain its corporate value through growth and innovation.
The company's product range includes high-value chemicals,
plastics, colorants and pigments, dispersions, automotive and
industrial coatings, agricultural products and fine chemicals as
well as crude oil and natural gas. BASF's approach to
integration, known in German as "Verbund," is one of its
particular strengths, ensuring cost leadership and a unique
competitive advantage. With sales in 2000 of about Euro 36
billion (circa USD 34 billion) and a workforce of 103,000
employees, BASF is one of the world's leading chemical
companies. BASF acts in accordance with the principles of
Sustainable Development. BASF shares are traded on the stock
exchanges in Frankfurt (BAS), London (BFA) and New York (BF).
The company's Internet address is
http://www.basf.com.
Company news release
N3825
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