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Flowers USA acquires FreshFlowerSource.com

Centerbrook, Connecticut
June 27,  2001

Flowers USA, a leading retailer of flowers and gifts, today announced the acquisition of FreshFlowerSource.com, an online directmarketer of flowers and gifts. The acquisition price was not disclosed. The acquisition provides Flowers USA with a substantial increase in its database. Dave Adams, President of Flowers USA said, "the acquisition of FreshFlowerSource.com affords us the opportunity to expand our customer base and offer additional ordering channels for FreshFlowerSource.com customers." Flowers USA maintains a call center in Connecticut with service 24 hours a day at 1-800-225-3232.

Adams also said, "I see additional acquisitions being made by us in the near future as opportunities arise due to the fallout of the dot-com era. Flowers USA offers all registered users 5.00 off any order at http://www.flowersusa.com."

About Flowers USA

As a leading retailer of flowers and gifts, founded and headquartered in Centerbrook, Ct., the company offers a wide variety through its website at http://www.flowersusa.com and via telephone at 1-800-225-3232 24 hours a day 7 days a week and through a free catalog.

Company news release
N3617

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