Franco CAMPANA - VP, Sales - Seminis Vegetable Seeds, USA

April 2002

NAFTA has established a new paradigm in the western hemisphere. What has been its impact on your company's way of doing business?
The world is getting smaller. The NAFTA agreement was the beginning of trade consolidation, which will slowly expand into other areas. This is an advantage and disadvantage at the same time.

The US was able to expand their agricultural exports to other countries, but Mexico, Central/South America and recently China have been able to sell into the US and have displaced some growing areas in this country.

Countries that have the competitive advantage will benefit from this world consolidation.

 

 

 

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