Dr. Isaac Nir - President - Genesis Seeds Ltd. - Israel

April 2002

How do you and your customers maintain organic integrity at all levels of the distribution channels? What sort of audit trail do you maintain?
All our customers are seed companies that distribute their seeds in packets, by mail order, or wholesale to professional growers. We do not have any direct contact with the final consumers.

On the other hand, we maintain to different audit trial:

  • Overseas:
    We send seeds of our varieties every spring to the trial ground of our customers in Europe and the US.
  • In Israel:
    We carry annually large-scale purity control test for our entire seed assortment and make the evaluation on the quality of each lot with our growers, research people, field supervisors and domestic customers.
 

 

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