André Goig Global Head of Vegetable Seeds
Syngenta
Mr.
Andre Goig, Global Head of Vegetable Seeds for Syngenta, is
interviewed by Alan Williams, Director of Verdant Partners
Europe, regarding the recent growth in Syngenta's vegetable seed
business, which vegetable species has been critical to its
growth, consolidation in the vegetable seed industry, acceptance
of transgenic vegetables, acceptance of non-transgenic
advancements in vegetable, retailer's influence on fresh produce
genetics, and genetics provider's participation in the value
chain at the retail level.
The recent growth in Syngenta's
vegetable seed business