New York, New York, USA
May 15, 2014

BreedIT Corp (OTC: BRDT) ("BreedIT" or the "Company"), through its Israeli subsidiary, BreedIT Ltd., the exclusive worldwide license holder and distributor of highly sophisticated agro-breeding solutions software for plant breeders and researchers, today is pleased to announce that Colorado based INTIVA Pharma LLC which invests in companies and otherwise participates in the development of pharmaceuticals from cannabinoids, has made an initial $200,000 investment out of a potential $800,000 investment in the Company in the form of straight equity restricted stock at a purchase price of $0.30 per share. INTIVA Pharma is a wholly-owned subsidiary of Global Cannabis Ventures Ltd. ("Global Cannabis"), a company pursuing opportunities in the legal cannabis industry internationally.

Global Cannabis owns 80 acres of land in Colorado on which it is assembling greenhouses to be leased to legally licensed growers of cannabis. It has also acquired minority interests in three Canadian businesses that are becoming legally-licensed to grow and harvest cannabis.

Richard Greenberg, the CEO of INTIVA Pharma LLC and Executive Vice President of Global Cannabis, commented, "We see our initial investment in BreedIT as being very strategic for both Intiva Pharma and Global Cannabis Ventures. Our motivation for the investment was our belief in BreedIT's opportunity to become a global leader in the breeding and licensing of high quality cannabis seeds. More importantly, with our firms' presence and involvement in the marijuana industry in both Colorado and Canada, we have an opportunity to help the company grow. We look forward to what we know will become a long-term and mutually beneficial strategic relationship between our companies and BreedIT."

Itschak Shrem, Chairman of BreedIT Corp, stated, "The confidence and support shown by Intiva in our scientific research, state-of-art agro-breeding technology and team's ability to capitalize on the market opportunity present in the field of cannabis seed breeding is overwhelming. We are thrilled of their investment and eager to begin working with them to leverage our technology to grow this company into the leading producer of optimal cannabis seeds worldwide."

BreedIT Corp (BRDT), through its Israeli subsidiary, BreedIT Ltd, is the developer of highly sophisticated agro-breeding solutions for plant breeders and researchers. BreedIT's proven iBreedIT® - the Intelligent Decision Support System (IDSS) for breeders which was developed by a team consisting of among the world's leading breeding specialists for optimizing the breeding processes, services the plant breeding needs of corporations, research and government institutions. BreedIT's IDSS provides advanced solutions for generating and disseminating knowledge aimed at assisting breeders to plan, manage and analyze their breeding data and to perform research activities quickly and effectively. Founded in 2010, BreedIT Corp has offices in New York, New York and in Rehovot, Israel.

Website: http://www.ibreedit.com

Published: May 15, 2014