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BreedIT Corporation subsidiary signs pilot agreement for its mobile application with Vilmorin & Cie.


New York, New York, USA
January 29, 2015

BreedIT Corp., through its Israeli subsidiary, BreedIT Ltd., the exclusive worldwide license holder and distributor of highly sophisticated agro-breeding solutions software for plant breeders and researchers, today announced that it has entered into a pilot agreement for its BreedIT Mobile™ with Vilmorin & Cie.

The recently-launched BreedIT Mobile™ is a cloud-based service and mobile app designed to help breeders and growers be more efficient in field and other remote locations. This simple, yet powerful tool enables breeders to utilize tablets and smartphones to collect plant phenotypes and other information critical to the breeding process. The offline capabilities enable users to view and analyze collected and historical information on plots, as well as record new observations, such as plant traits and images, while in the field. The app also provides for automatic or manual synchronization into any breeding system.

Under the terms of the agreement, BreedIT Ltd will integrate the mobile platform to work with the Synergene Seed systems already being used by Vilmorin's Ha'zera and HM-Clause business units.

Pierre Campiglia, Head of Scientific Information Systems at Vilmorin & Cie commented on the agreement: "With more than 600 R&D users located in more than 30 countries, we need a robust system to harness the data collected by our breeders and field trial employees. After evaluating the leading mobile agriculture solutions, we selected BreedIT for their promising solution based on superior architecture and state of the art user interface, which will be evaluated in real conditions in spring 2015 by 10 breeding teams in Europe and Israel"

Dr. Oded Sagee, Founder and Co-CEO of BreedIT Ltd. went on to say announcement "Limagrain is one of the world's leading seed and agriculture companies and their decision to initiate a pilot program with the BreedIT Mobile™ platform is a significant milestone for the Company. Not only does this validate our technology, it also gives us the opportunity to demonstrate the functionality of the BreedIT platform on an international scale."

About BreedIT Corp.  

BreedIT Corp (http://www.brdt.us), through its Israeli subsidiary, BreedIT Ltd. (http://www.ibreedit.com), is the developer of highly sophisticated agro-breeding solutions for plant breeders and researchers. BreedIT's proven iBreedIT® - the Intelligent Decision Support System (IDSS) for breeders which was developed by a team consisting of among the world's leading breeding specialists for optimizing the breeding processes, services the plant breeding needs of corporations, research and government institutions. BreedIT's IDSS provides advanced solutions for generating and disseminating knowledge aimed at assisting breeders to plan, manage and analyze their breeding data and to perform research activities quickly and effectively. Founded in 2013, BreedIT Corp has offices in New York, New York and in Rehovot, Israel.

BreedIt Corp's public filings may be viewed at http://www.sec.gov/

About Vilmorin & Cie

Vilmorin & Cie is a publicly traded company and one of the holdings of Groupe Limagrain, an international agricultural cooperative group, specialized in field seeds, vegetable seeds and cereal products. It also has an activity in bakery. Founded and managed by French farmers, Limagrain is the 4th largest seed company in the world. For more information, please visit http://www.limagrain.com



More news from:
    . BreedIT Ltd.*
    . Vilmorin & Cie.


Website: http://www.ibreedit.com

Published: January 30, 2015

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