The Seed Biotechnology Center at the University of California Davis
recognizes University Research Partner
Dr. Roberta Cook

Dr. Roberta Cook is a Cooperative Extension Marketing Economist in the Department of Agricultural and Resource Economics at University of California, Davis.

As an extension specialist, Dr. Cook conducts an applied research and industry outreach program focusing on the marketing and international trade of fresh fruits and vegetables, and food distribution. Several projects Dr. Cook has recently been involved in include:

• Organizer - UCD Fresh Produce Marketing Short Course  (http://postharvest.ucdavis.edu/Announce/marketing.shtml) 

• Research on the development of a greenhouse tomato industry in North America and its impact on the fresh field tomato industry

• Research on the impact of the California Leafy Green Marketing Agreement on food safety practices and costs in the leafy green industry

In addition, Dr. Cook serves on many boards of directors, such as Naturipe Farms, Ocean Mist Farms, and the Seminis Advisory Council. She is active on committees of the Produce for Better Health Foundation (PBH) and works with the Produce Marketing Association Foundation for Industry Talent, such as by serving as the UCD Faculty Director for the Pack Family and PMA Career Pathways Fund scholarship program. Since 2003 she has served as the Faculty Director of the California Agribusiness Executive Seminar (http://www.caagribizexec.com/), a program co-sponsored by the Department of Agricultural and Resource Economics and Wells Fargo Bank.

For further discussions with Dr. Cook, please contact her directly at cook@primal.ucdavis.edu