United Kingdom
February 7, 2020
Small Robot Company, a British agritech start-up for sustainable farming, today announced industrial design and manufacture of its first robot fleet in Britain. The initial fleet of 10 robots will be manufactured by Tharsus, the UK advanced machine and robots designer and manufacturer. The first of the fleet will be ready for commercial service in October 2020.
Tharsus will finesse the ‘Tom’ monitoring robot prototype design for eventual mass production in Blyth, Northumberland, working together with Small Robot Company (SRC) on a rigorous industrial design process. Tharsus is highly experienced in advanced robot manufacture. The British company also manufactures Ocado’s warehouse robots for global sale.
‘Tom’ is delivering SRC’s first commercial service for weed mapping. SRC is planning to service around 2000 hectares with the new ‘Tom’ robots by January 2021. Customers signed up to use the new robots include Waitrose & Partners and the National Trust, who is looking to expand its use of robots across its farms. Early field trials are already underway in 20 farms across the UK, including the National Trust Wimpole Estate and Waitrose & Partners Leckford Estate.
Tom’s per plant view of the field is the initial foundation for SRC’s commercial non-chemical weeding service, which uses the monitoring robot to first locate the weeds. The weed zapping service is anticipated to be available from autumn 2021. Other benefits from the mapping service include yield predictions and measurement of herbicide efficacy.
Small Robot Company's mission is to maximise food production while reducing its cost on the environment. Using robotics and artificial intelligence, it has created an entirely new model for ecologically harmonious, efficient and profitable farming. Its farmbots Tom, Dick and Harry will plant, monitor and treat arable crops autonomously, with minimal waste.
John Toal, Director of Business Development, Tharsus, comments, “Small Robot Company is an archetype of a radical disruptor. They are changing the face of an industry that is experiencing significant economic and environmental challenges – by proposing to do things differently. Significantly so. Our engagement melds together their vision, ambition and inventiveness with our own experience of creating commercially successful products.”
Rob Macklin, the National Trust’s Head of Farming and Soils, comments: “Technology needs to play a big part in solving many of the issues we currently face in farming – particularly improving soil health and carbon sequestration, reducing our reliance on fossil fuel power and fertilisers and avoiding the adverse impacts of synthetic chemicals on the environment. We have started small robot trials at Wimpole and intend to extend trials to other estates in the near future.”
“The global opportunity is huge. This is a fourth agricultural revolution, and British technology is leading the charge. We’re currently first to market, so it’s absolutely crucial that we get our commercial delivery right,” comments Sam Watson Jones, co-founder, Small Robot Company. “This is a massive step in scaling up our robots for the mass market. Our focus for our robotics business is very much on design and innovation - and service. Manufacturing with Tharsus gives us the confidence to deliver robust, resilient and farm-ready products, time and again and in thousands of units. They have the expertise we needed to get our commercialisation right.”
Global opportunity
Agriculture is a $2.4 trillion industry, with the precision farming market a huge global opportunity for investors. Goldman Sachs predicts that the market for digital agricultural technology will be $240 billion by 2050, up from just over $5 billion today.
Liz Truss, International Trade Secretary, comments: “Britain is leading in tech like ever before. Recent figures showed investment in tech has grown faster in Britain than any other country in the world, and it’s fantastic to see this translating into new wins for Tharsus in Blyth”.
“We’ve attended several trade missions with the Department for International Trade and Innovate UK - including the US, Canada, India, China and Africa,” comments Ben Scott-Robinson, co-founder, Small Robot Company. “The appetite for agritech robotics and the global opportunity is staggering. This partnership means that when we are ready, we can now scale with confidence. With Tharsus, the world is our oyster.”
Alan Mak, Member of Parliament for Havant Parliamentary and Private Secretary to the Secretary of State for Business, Energy & Industrial Strategy comments: “The 4IR will transform agriculture in Britain and around the world, revolutionising farming and food security and making it easier to protect the environment while producing high quality food at affordable prices.” “Technologies like robotics, AI, Big Data, AR/VR and Drones offer exciting new possibilities for improving the efficiency and sustainability of agriculture around the UK."
Next generation Tom robot design and manufacture
Over the next few months, Tharsus will work with SRC to refine its ‘Tom’ prototype design ready for commercial production from August. An initial fleet of 10 robots will then be manufactured.
SRC’s current go-to-market strategy looks to deliver its Farming as a Service (FaaS) in three stages. The next stage is to deliver non-chemical robotic weed detection and control for 8000 hectares wheat crops in 2021. This will be scaled up to service 20,000 hectares in the UK by 2023, which comprises the 70 UK farms who have already signed a Memorandum of Understanding for the service, before then expanding to cover 80,000 Hectares across the UK, US and Canada. The total global addressable market is 177 million arable farms across 6.2bn hectares.
Tom will cover 20 hectares per day autonomously, collecting about 6 terabytes of data. He can distinguish plant details at submillimetre resolution, with less than one millimetre per pixel resolution on the ground. He is robust and weather-proof and can be used all year round. The next generation Tom also incorporates increased speed, 5K camera capacity and extended battery life.
John Toal, Director of Business Development, Tharsus, continues: “There’s a general misconception when it comes to agriculture and the adoption of technology. In fact, the farming community is very technology savvy. It takes very little to get them fired up about robotics in the field and this technology’s ability to address the macro-economic pressures that the farming industry needs to overcome.
“However the farming community has been oversold and under delivered robotic tech for a number of years. This is why SRC’s approach is so interesting. By focusing on the core technical risks associated with getting a product in the field and operational, to a level of confidence required by the early majority, SRC are actively changing the mindsets and perceptions of robotics currently held at a farm level. The work already underway to layer on additional capability to the weed identification and removal platform ‘Tom’ will bring to bear a ubiquitous and autonomous precision farming platform which will tend our fields for years to come.”
“The commercial Tom robot could act as a universal hardware platform, and a route to market for sensor and application companies, thereby being a conduit to greater innovation in the industry. The opportunity is immense. It’s fundamental to our plans for growth that they are underpinned by solid delivery through Tharsus,” continues Sam. “We’re also actively working to monetise other opportunities for the commercial Tom robot. There is already huge value in the technology we have today with Tom and Wilma. There are routes into other parts of the agri industry, including machinery companies, seed companies and chemical companies.This means we won’t need to wait for non-chemical weeding to be developed before we start growing our revenues,” continues Sam.
Game-changing innovation back by UK government
SRC’s world-leading innovation is funded by the government’s Innovate UK grant programme, with more than £1 million funding committed to date. This includes an £800,000 grant for its ‘Wilma’ artificial intelligence weed recognition and ‘Tom’ weed mapping technology. This was one of the largest single agritech grants made under Innovate UK’s innovation scheme in 2018.
Calum Murray, Innovate UK’s Head of Agriculture & Food, said: “It’s fantastic to see how Innovate UK’s funding has supported Small Robot Company to develop game changing technologies that will revolutionize the agriculture sector. This innovative technology will allow farmers for the first time ever to use non-chemical precision robotic weeding for cereal, whilst saving energy and reducing costs. At Innovate UK, we are proud to be supporting the transformation of the UK’s food production systems, improving productivity and sustainability, and helping the industry move towards achieving net zero emissions by 2040.”
About Small Robot Company
Small Robot Company is working to maximise food production while reducing its cost on the environment. Using robotics and artificial intelligence, Small Robot Company (SRC) has created an entirely new model for ecologically harmonious, efficient and profitable farming.
We are a group of farmers, engineers, scientists and service designers with a deep knowledge of farming, robotics, AI and service design. We are dedicated to building technology that will make farming profitable, more efficient and more environmentally friendly. We are building a farming service designed by farmers for farmers that uses robotics and AI to deliver this vision.
Our three small robots Tom Dick and Harry will seed, feed and weed arable crops autonomously, with minimal waste. This will cut chemicals by up to 95%. Its no-till robotics also prevent soil erosion and run off, reducing cultivation emissions by up to 90%.
About Tharsus
Tharsus, headquartered in Northumberland, delivers game-changing robotic systems for global customers. Tharsus helps companies apply technologies to solve their strategic automation challenges through the design and manufacture of Strategic Machines. Strategic Machines make a strategic difference to its customers’ business performance by solving tough automation problems, disrupting markets and creating new business opportunities. Customers include Ocado and Automata.
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